Help your clients make the best choice for their bound document
So, your client wants a new document. They’ll think about design, they’ll maybe think about the paper and they’ll certainly think about the price. As a designer or print reseller, you’ll advise them on all three. Often, however, they don’t think about how their document will be bound. There are three main types of binding but you can’t advise on the best solutions before you ask a couple of questions. The two most important things you need to know before you can help your client decide on the best type of document binding are:
- What’s the purpose of the document?
- How many pages will it have?
Each type of binding has its own advantage and limitations. Explaining these clearly to your client will help them make the best choice and build their trust in you as an expert print supplier.
Perfect bound: A high quality and versatile binding option
Perfect binding is used for everything from brochures or magazines to hardback novels. You can have up to 700 printed pages. The spine is squared off so the closed document lies completely flat – perfect for stacking. You can also print on the spine so you will see the title however they’re stored or shelved.
Use for catalogues, brochures, company reports, magazines and books (hardback or paperback)
Saddle-stitched: Simple and extremely cost-effective
Saddle stitching is extremely popular for all sorts of booklets. The method of using staples along folded spreads is quick, simple and available at great value for money. Saddle stitching offers a professional finish for any publication up to 48 printed pages and the document will open fully – handy if you have images or graphics you want to appear over a full spread.
Use for company booklets, brochures, magazines and reports.
Wiro bound: Stylish and practical
Wiro bound documents are unique in that they can fold fully back around and lie completely flat when open. That’s perfect if your client might need to refer to the document during presentations or if the reader needs to keep the book open while using both hands for something else. The method uses a spiral wire fed through holes punched along the edge of the page so always leave a border of at least 12mm on the inside edges.
Use for presentation documents, manuals, reference or recipe books and company reports.
At TradeDigitalPrint.co.uk we make it easy for you to sell print to your clients. You’ll see full details on each type of document binding on our website so you can fully inform your client of what’s best for them. Each option allows you to choose from a wide range of sizes, paper styles and finishes. To find out more, register as a trade customer or to view products, get prices and order online visit www.TradeDigitalPrint.co.uk today.